We are mission-critical.

Groundwork Common delivers technology leadership and support for nonprofits — fractional, by the project, or alongside your team.

WHO WE ARE

The technology partner you’ve always wanted — within reach and here to stay

Most nonprofits have a vendor horror story. The contractor who showed up for the launch and disappeared by Tuesday. The agency that built something beautiful that nobody on your team could understand or maintain. The partner who made every decision based on what looked good in their portfolio, not what worked for your organization.

Will Sansbury founded Groundwork Common after nearly three decades in technology — product, design, operations, and strategy, at companies ranging from small startups to a century-old, $2 billion enterprise — much of it serving nonprofits. He knows what good partnership looks like, what it produces, and what it costs an organization when it’s absent.

Groundwork Common is built around a small number of long-term client relationships. When we work together, we get to know you so we can build what you need right now, where you are — and then we stick around to help you get where you’re going.

LEARN MORE
WHAT WE DO

We make technology work for you.

Our decades of experience in the tech sector can help your nonprofit or purpose-driven organization deliver your mission.

Fractional Technology Leadership

Nonprofit budgets don’t always let you hire the talent you need when you need it. With our fractional leadership consulting, we put top-tier talent within your reach.

LEARN MORE

Websites, Microsites & Mobile Apps

We can build and maintain your website, microsites, and mobile app for you — including donations, e-commerce, and more. We promise big impact with little headache.

LEARN MORE

Training & Professional Coaching

We help your staff apply technology — new or legacy — in smart ways, whether that’s using a tool more efficiently or building bespoke tools using modern AI.

LEARN MORE
WHAT WE BELIEVE

Our Core Values

Groundwork first

We do the essential work before the visible work. Strategy, structure, and clarity before anything the world will see.

Mission over margins

Our clients chose their work deliberately. Every decision we make honors that choice — including how we price, how we communicate, and what we recommend.

Constraints as craft

Limited budgets and small teams aren’t obstacles. They’re the conditions most good work gets made in. Resourcefulness is part of what we bring.

Steady over heroic

We show up consistently, communicate clearly, and tell you when something isn’t working. Reliability is the thing we’re most proud of.

People before tech

We don’t mystify what we do or make clients feel behind. Good technology work leaves organizations more capable — not more dependent on us.

Testimonials

What our clients say

Groundwork Common does its best work in long relationships. These organizations can tell you why.

    Rahel B.

    Society for Technical Communication

    Will was instrumental in creating a site for the STC Content Strategy SIG. With his industry knowledge of content strategy, technical skills, and creativity, he created something that was spot on in conveying the vision, was technically sound and provided a good user experience.

    Our Blog

    Therefore

    Discover Therefore, our blog about leadership, technology, design, and the nonprofit world.

    1 2 … 9